-What do you understand by ‘creativity’ and to what extent have you been creative? I understand creativity to be on the periphery between creating something with a talent, or large amount of work (possibly using already used conventions) whilst also creating a product/idea which is different, imaginative and unique. I think I have been creative when creating many products within my Media and Product Design A levels. Creating ancillary products e.g. Digipak and Album poster for a band, creating a point of sale product to influence children to participate in sports and when creating a music magazine for a rock audience. I think the extent of my creativity lies on creating products that are effective for their function but aren't necessary "new" or "different".
- How have you tried to facilitate and encourage your own creativity? When designing or trying to think about new ideas for products I have always used methods such as Inspiration Themes. For example taking images from either Nature or Architecture and then designing products around them, experimenting with different shapes and colours. - Did you experience limits/blocks on your own creativity? At times I have found it hard to be creative, especially under pressure or under a limited amount of time. For example I find myself being more creative in style, shape, ideas etc and in quantity when having a larger amount of time to think about different options.
- How easy/difficult was it to be creative while still working to the brief? I think a brief helps me to narrow down what I the product or idea has to include, it helps me create a list of the elements it has to have and then allows me to be creative around these. It does sometimes however hinder my progress, for example a very detailed brief can be helpful, as this is what makes the product or idea feasible but sometimes it limits my ability to create abstract and new ideas.
- Did working within conventions stifle your creativity? I think it helped me be creative when developing those conventions, giving be the foundations to build on and produce more, but sometimes maybe they limited me on trying new things that hadn't been done before.
- To what extent did you need to work with others and ‘bounce ideas’ off other people to be truly creative? It allowed me to develop on my own ideas, some conventions other people used gave me the inspiration to try something similar but however different, giving me a push in the right direction.
-How much of your creativity was about trying to picture things in your mind’s eye? Allot of my creativity was trying to produce something I could visualise in my head, but the other half was a trail and error method when attempting to create ideas which subsequently then inspired me to create something I had visualised. For example I had visualised a text repetition for the front of my digipak, when creating this I didn't think it looked aesthetically pleasing enough with the current colour scheme, so trying different ones randomly I found I particularly liked the in versed colour scheme, with made me visualise the whole product with the same.
- To what extent was a lack of confidence an issue in terms of your creativity? I don't think a lack of confidence has had an effect on my creativity, I usually have confidence no matter what product I have to create, maybe when first filming my music video (draft) I was a bit unconfident because of my lack of experience at filming, and therefore this stopped me from performing more unique and imaginative shots.
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